Focus — Counted Cross Stitch Kit

Focus — a cross stitch kit: the word FOCUS among tropical flowers and leaves. Simple yet striking, it brightens a wall and reminds you of what really matters.

At a glance: 7.48 × 5.59 in (19 × 14.2 cm) · 15 colors · 14-count Aida · partial coverage

Who this kit is for

• you want motivational decor for your desk or home office;
• you’re looking for a gift for someone who loves handmade things, something stitched by hand never gets lost among other presents;
• you’re new to cross stitch: the compact size and clear chart make it easy to reach the finish line;
• you’re a beginner: it’s full cross stitch only;

Why you’ll succeed

• Detailed instructions in the kit — step by step, from the first cross to the finished piece.
• Color chart with symbols — one square equals one stitch, so it’s easy to keep your place.
• About 50% extra floss — so you can redo a stitch without worry.
• Video lessons: how to start cross stitch with two strands, 3 tips for your first project and how to finish your embroidery.
• We’re here for you — if you have a question, just message us, we’re always happy to help. For caring for the stitched design, see How to Care for Embroidery.

Kit contents

• color chart with symbols;
• white 14-count Aida fabric;
• Peri embroidery floss in 15 colors (about 50% extra);
• embroidery needle;
• detailed instructions.

What makes this design special

• Distinctive design: FOCUS in tropical flowers.
• Partial coverage: the white fabric works as the background and keeps the composition airy.
• Practical size: the finished piece, 7.48 × 5.59 in, fits nicely in a hoop, a frame or on a pillow.

Collect the series

Another motivational design in the same style: Goals.

The vibe

Focus is an art, and stitching teaches it better than any productivity hack: phone down, attention on the needle, and your thoughts slowly settle into calm.

Frequently asked questions

Will there be enough floss?

Yes, the kit includes about 50% extra floss.

What else do I need?

Just scissors and, if you like, a hoop or a frame. You can add crane embroidery scissors and a bamboo hoop to your order.

Do you ship internationally?

Yes, we ship worldwide.

Who designed the chart?

Lyudmyla Yermilova, designer at Povitrulya, a Ukrainian brand of embroidery kits.

Kit details

• SKU: P8-021
• Chart designer: Lyudmyla Yermilova
• Brand: Povitrulya (Ukraine)
• Design size: 7.48 × 5.59 in (19 × 14.2 cm)
• Fabric size in the kit: 11.4 × 9.5 in (29 × 24.2 cm), with about 2 in (5 cm) extra on each side for hooping and framing
• Number of colors: 15
• Stitches: full cross stitch with two strands
• Coverage: partial
• Fabric: white 14-count Aida

Add Focus to your cart and treat yourself to a few cozy evenings of stitching.